Professional SEO website copywriting that helps service businesses get found, build trust, and convert visitors into clients.
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Does any of this sound familiar?
- “We don’t show up in Google – no one’s finding our website.”
- “People visit our site… but don’t get in touch.”
- “We spent good money on a website, but it’s not bringing in leads.”
- “Our web copy just doesn’t sound right – and we don’t know how to fix it.”
If your website isn’t pulling its weight, it’s likely that the content is the issue.
Because content affects both how people find you online (through SEO) and what they do once they get there (like getting in touch or making a booking).
Here’s how I can help
I write strategic SEO website content that brings structure, clarity, and results.
Here’s what you get:
✏️ Keyword research based on what your clients are actually searching for.
🧭 Content structure and messaging that guides visitors toward action.
🔍 SEO-friendly copy that helps you rank – without sounding robotic.
💬 Brand-aligned tone of voice that earns trust and builds credibility.
🤝 Trust-building techniques woven into the copy – like testimonials, a strong About section, a confident tone of voice, and thoughtful detail – because people want to work with people they trust, not faceless businesses.
Meet your content writer
Hi, I’m Cornelia – a content writer and freelance content manager based in Northland, New Zealand.
With decades of experience in content writing and marketing strategy, I help service businesses connect with clients through better words.
I’ve written SEO website content for everyone from builders and accountants to beauty therapists, coaches, gyms, funeral homes, and more. I work with clients throughout New Zealand and across the English-speaking world.
I’ve earned a reputation for doing good work – most of my clients find me through referrals, and many work with me for years. (In fact, my very first client stayed with me every month for 14 years!)
That kind of loyalty doesn’t happen by accident – it comes from delivering high-quality content that gets results, time after time.
What clients say…
Cornelia is the ideal choice for anyone seeking a copywriter who can deliver content that resonates with audiences and boosts search engine rankings. – Sarah Hansen, SPM Assets
Cornelia’s work pays for itself, and adds to my credibility in the marketplace. Her work has enabled my business to accelerate, grow, and work with great target market clients. – Jason Dinan, Executive Coaching and Consulting
We’ve even seen 182% increases in new users; a 215% increase in page views; and an 83% increase in the average session duration. We’re getting great feedback, reach, and engagement – and a reasonable number of leads are coming through already. – Michelle Leonard, LC Designer Homes
What’s the process?
Here’s how we’d work together:
- Book a free Zoom consultation: We’ll talk through your goals, challenges, and your ideal clients.
- Receive a custom proposal: You’ll get a tailored estimate based on your needs and budget.
- Let’s get writing: I handle the research, writing, SEO, and revisions – so you don’t have to.
Ready to make your website your best salesperson?
Book your free Zoom call today.
No pressure – just a helpful conversation to see if we’re a good fit.
Book Your Free Zoom Consultation
I’m looking forward to meeting you! 🙂
Cornelia Luethi BSc (Hons), DipM
Content Strategist & SEO Copy Specialist
