One focused session with an NZ marketing consultant. One strategic document. Total clarity on who you're marketing to, what to say, and where to spend your time - built to brief AI and guide every piece of content you create. Does any of this …

Hi, I'm Cornelia - a content writer based in Kerikeri, New Zealand, working with service businesses across New Zealand, with a focus on Auckland.
You're brilliant at what you do. Your website should be equally brilliant: clear, compelling, and doing the hard work of turning visitors into clients - even when you're busy doing what you love.
That's where Words By Cornelia comes in. I write website copy, case studies, and articles crafted to connect with your ideal clients, build trust quickly, and give search engines and AI tools every reason to take notice. Think of it this way: when someone Googles your service, I want your business to appear. And when they ask ChatGPT the same question, I want your business to be the answer. A client once called me "the Swiss watch of marketing" - and I've taken that as my standard ever since.
Here’s how strategic content writing from Words By Cornelia can transform your business:

Writing SEO website content is a bit like singing: a lot of people think they're good at it, but reality can sound a little off-key. It’s not enough for your website to simply exist. If your words aren’t tuned correctly, you're …
More → about Struggling to write website content that works?

You might know you deliver outstanding results. Your existing clients might know it too. But new prospects? They’re sceptical, and drowning in choice. In today’s world, everyone claims to be the best. Without …
More → about Without case studies, you’re just another business making claims

You’re great at what you do. Your clients know it. Your team knows it. But if your website and marketing aren’t telling that story clearly - and often - prospects won’t. Strategic article writing stops your business from …
More → about Article writing that stops your business being the best-kept secret
Every great content writing project starts with a conversation. Here’s what comes next:
1. Let’s talk – free
A relaxed, no-obligation Zoom call where I take the time to understand your business and get a feel for where your copy could be working harder for you.
2. Your proposal, tailored to you
I’ll put together a clear scope and quote built around your specific goals – so you know exactly what you’re getting before we begin.
3. Words that work for your business
Once you give the go-ahead, I’ll get to work crafting copy that connects with your ideal clients, builds trust, and turns the right visitors into paying clients.
With a BSc (Hons) in Management Studies, a Postgraduate Diploma in Marketing from the Chartered Institute of Marketing, and 30 years of hands-on experience – including a decade in corporate marketing roles across New Zealand and the UK – I bring both strategic depth and genuine craft to every project.
I work online, which means wherever you are in the world, great copy is always within reach. Most of my content writing work comes through referrals and repeat clients, which tells me everything I need to know about the value of doing things properly.
Clients have seen a 127% uplift in organic search traffic, a 182% increase in new users, and one client now generates 42% of his multi-million-dollar business through the website I wrote.
Here’s what my clients say about working with me as their content writer.

Interested in finding out more? Contact me and let’s talk.
Cornelia has written website copy for 9 of my clients' websites. Those websites not only look and sound very professional — they also have great search results in Google. I always recommend Cornelia to my clients for their copywriting, as her attention to detail is very high quality. And all of my clients have been very happy with her work. - Michelle Read, Zewnealand Design

Just drop me a line right here:
You’ll receive a copy of your enquiry via email, and you can expect to hear back from me within 1 to 2 working days.

I’m looking forward to hearing from you!

Cornelia Luethi BSc (Hons), DipM
Writer and marketing consultant


