Case studies that close deals
I created a suite of professionally written case studies for Executive Coaching and Consulting (EXCC), capturing real client results and turning them into powerful sales assets.
The project included interviewing clients, shaping outcomes into clear, digestible stories, collaborating with the graphic designer on layout, and ensuring each case study could be reused across sales conversations, presentations, and marketing channels.
The work later expanded into a broader strategic copy partnership, covering website content, sales documents, LinkedIn updates, and ongoing thought-leadership content.
The client said:
“Cornelia turned our client results into strategic sales assets. The case studies add massive credibility, open doors, and have directly helped me secure high-value clients.”
Read more about my case study writing service – and you can see the full case study PDF here.





