It's easy to assume that the copy for your website is simply a matter of promoting your business to …
Continue Reading about Why it’s important that your website uses keywords – and uses them wisely →
Latest projects: August 2015
Magazine editing and layout I'm the editor of Richmond Yacht Club's quarterly magazine, and do all …
Latest projects: May 2015
It's been a busy few months! Here's what I've been working on for my clients: Magazine editing, …
Latest projects: February 2015
Happy (belated) new year! I've been working through the holidays on lots of exciting new …
Don’t wipeout! How to check for target market viability
Have you ever seen the game show ‘Wipeout’? Contestants have to complete assault courses over large …
Continue Reading about Don’t wipeout! How to check for target market viability →
What is duplicate content? A simple guide for website owners who don’t want to lose their Google rankings
Remember your schooldays? All that homework – man that was a chore! Let’s face it, it was just so …
Does it keep falling off?
Does copywriting and marketing keep "falling" off your To Do list? Goodness, the first two months …
Small business marketing tips: The best articles from 2013
January's a time of new beginnings - and a great time to review your marketing plans for the …
Continue Reading about Small business marketing tips: The best articles from 2013 →
Why do video marketing? Video marketing strategies for small businesses…
"You need to put a video on your website." "Video marketing's the latest thing, y'know." ... …
Continue Reading about Why do video marketing? Video marketing strategies for small businesses… →
Online video marketing: How long should your video be?
It's amazing how often people with no experience in a matter will have strong opinions on a …
Continue Reading about Online video marketing: How long should your video be? →
Newsflash! Copywriter for the Best Small Business of the Year
Last week a copywriting and marketing consulting client of mine won Small Business of the Year in …
Continue Reading about Newsflash! Copywriter for the Best Small Business of the Year →
What is the purpose of a website?
A website is a vital business tool: it's as essential for a business as having a phone number, or …
