Do you ever wish that your prospects were a little more... obedient? That they took the action …
Continue Reading about How to get your prospects to take action →
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Do you ever wish that your prospects were a little more... obedient? That they took the action …
Continue Reading about How to get your prospects to take action →
by Cornelia on
What action would you like your readers to take when they look at your website? Do you want …
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Need to write a good headline - but don't have time to suss out a bunch of different headline …
Continue Reading about An easy-peasy headline writing technique you can use right away… →
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How do you feel about "CAPTCHA" forms? You know, those awful, illegible "words" that you have to …
Continue Reading about A rant about CAPTCHA (and a possible better solution) →
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One copywriting task I often help my clients with is eBook, book or white paper writing, as I've …
Continue Reading about Why you need both a 2D and 3D cover for your book or eBook →
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Here's an easy-peasy headline writing technique you can use right away... Why use …
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Do you find that an out-of-the-blue interaction with a nice, friendly, cheery person can make you …
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I've had the pleasure of working with Keola Homes in Auckland for nearly a year now. And the very …
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Discover why sending "thank you" cards will elevate your business from your competitors... Think …
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Do you remember the last time you had to sign a document? It may have been a contract, or a form, or …
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Knowing whom you’re talking to is crucial when you’re writing your marketing material… this is …
Continue Reading about Why you’re wasting your time focusing on “target markets” →
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Face-to-face interactions are a great way to deepen business relationships. While one-on-one …
Continue Reading about How to organise client events: your 14-step guide →
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Cornelia Luethi BSc (Hons), DipM
Writer and marketing consultant